Search Engine
Marketing Coaching Program
In addition to my other marketing
services, I also provide SEO (search engine
optimization) Coaching. This approach works well if you
have a staff member you want to put in charge of your
company's SEO and online marketing efforts.
I've also found that some small business
owners like to engage in this program during their
seasonal slow periods.
1.
Off-Page Search Engine Optimization
Objective
-
Get ranked on Google,
Yahoo and MSN for selected keywords
-
Increase link
popularity
-
Submit articles to
directories and social media sites
-
Submit site to key
authoritative directories
-
Create a blog (highly
recommend)
-
Evaluate PPC
(Pay-per-click) advertising
-
The
benefits of PPC advertising
-
The
importance of landing page optimization
2.
On-Page Search Engine Optimization
Objective
-
Create meta tags,
description tags, keyword tags and alt tag
-
Create compelling and
strategic content for humans
-
Revise content to have
good keyword density for Search Engines
-
Create FREE Report or
White Paper for download to capture contact
information
-
Set up auto-responder
system for follow up
-
Create robot.txt file
and Sitemap.xml file for Search Engines
-
Evaluate site structure
and revise accordingly
-
Consider audio and video
(highly recommend)
3.
Tactical Implementation and Time
Frame
-
1 hour weekly full-tilt
coaching sessions for 90 days-- nothing held
back
-
Some weeks I may opt to
e-mail you a video or presentation
-
The call is recorded and
you receive a copy so you don’t have to take notes and
concentrate on the discussion
4.
Cost
-
$1,950 (You may pay in
full and get 5% off-- pay $1,852 instead)
-
Or you could make 3
monthly payments of $650
5.
Terms and Conditions
If you have any questions or need
additonal information you can find it on
the contact
me page.
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