About Frank Prieto
Marketing Strategist &
Internet Marketing Consultant
I was in the printing industry for 26 years and
ran my own printing company with my family in Miami for
two decades. My passion for
sales and
marketing goes back to the early
days when I was a young and hungry salesman, determined
to discover what made people buy.
I guess you can say I had a burning desire to unravel the
psychology of selling, and
really get to understand what makes people react to an offer
and take action to buy a product or service .
Through the years my curiosity, determination,
and relentless pursuit for the marketing 'truth" (there
is a marketing truth, you know) led me to find the
answers.
Today I'm a marketing strategist in
Miami, who uses a unique and proven approach to
marketing. My strategies and tactics are based on the
premise that marketing and advertising is a science, not
an art.
I specialize in creating strategic
marketing programs and implementing them
using the latest digital printing and Internet
marketing technologies. These strategies
are designed to separate your company from the
competition and increase your businesses dramatically
using response-based marketing or
what is also called direct
marketing.
Do you believe
advertising cannot be measured or tracked? Do you see marketing
as a necessary evil because you know you have to spend money to
make money, but you make the mistake of spending your
advertising dollars on branding thinking that flocks of
customers will come knocking down your door?
If this sounds
like you you're not alone. Unfortunately most small
business owners make the same dreadful mistake.
Do you know why? Because you have been bombarded all your life
with advertising on television, radio, magazines and newspapers
so you think you know how marketing is supposed to be
done.
You might think
catchy phrases and cute
ads, or flashy websites with sound and music
sell products, but I'm here to tell you this approach will burn
through more than 30% of your hard earned money without any
effect whatsoever on your bottom line. It might work for Nike
and GM, but not for your business because
you don't have Nike and GM's marketing budget.
Did you know it's a fact that 37% of
advertising dollars are wasted? That's more than one
third of the budget. When you buy a car, a home or a pack
of gum, do you tell the salesman; "Here's 'an extra 37%
for you to keep?" Well, this is what small
business owners are doing when they buy
advertising today. They don't know it of course, but 37%
of their expenditure in traditional advertising will have
no effect whatsoever. Pretty sad isn't it...
To get my FREE
Report titled: Why Everything You Know About Marketing And
Advertising Is WRONG click
here.
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"No individual has
ever achieved success without the help and cooperation of
others"- Napoleon Hill
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